D’oh! How to convey all that in a matter of ten seconds? We created three distinct concepts for this campaign. In a clever misdirect, we “wrapped” Simpsons characters in packages that look like classic Disney characters.
Role | Design, Animation
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"When you wish uponnn a staaaaaar"
Who could forget the classic Disney jingle that made us all smile as kids. We riffed on the iconic song to create a series of magical and PLUS sized graphics ID's
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They look better as plus signs, I think.
what history.
Team
Client
FX Networks
Directed by
Block & Tackle
Creative Directors
Adam Gault
Ted Kotsaftis
Producer
Dorian Carli-Jones
Concept
Presents - Gung Kai-Koo
Plus Sized - Mike Russo
Wish Upon A Star - Ted Kotsaftis
Design
Yun Chen
Mike Russo
Andres Moncayo
Animation
Mike Russo
David Jouppi
Josh Parker
Hayato Yamane
Alex Winakor
Montage Music
Green Day - Simpsons Theme
Where to next?
© Copyright 2022
© Copyright 2022
hello@mikerusso.tv
hello@mikerusso.tv
hello@mikerusso.tv
Brooklyn, New York
Brooklyn, New York
Brooklyn, New York